startup mistakes

6 Marketing Mistakes from Big Companies (And How You Can Avoid These Blunders)

If you’ve been marketing for any amount of time, then you’ve likely made a few mistakes. You should be prepared to learn from your mistakes, though, as you discover more about your audience and what works for them. However, if your marketing mistake is big enough, it can mean catastrophe for your brand and your business. ...

Authentic Marketing: The Little-Known Way to Grow a Business & Get Noticed

college-classroom-teaching

I was 19 when I first fell in love with entrepreneurship and the idea building a successful company. It grew out of the idea that the experience would be filled with adventure, and that I could become wealthy while also being an artist. As I got older, and once I got beyond the misguided hype about building ...