lead generation

How to Answer Common High-Ticket Sales Objections: 7 Tactics

Selling can be... stressful.  First, you feel like you have to walk a fine line between being pushy (I used to think this is how best to sell, but it’s not. More on that later...) and informative.  Then you have to “read the room” and find out what your prospect’s biggest concerns are.  And most important: you’ve got ...

How to Nab Leads & Convert Visitors w/ Spider Web Marketing

Nature is a fantastic source of inspiration.  And if you want to learn how to build a strong business with a steady flow of clients coming in to your door, there’s no better teacher than mother nature. For instance, look at the web-building techniques of the spider.  Taking some inspiration from this, you can make it one of ...

Self-Liquidating Offers: The Secret to Infinite Leads For $0

Have you ever heard of a “perpetual motion machine”? It’s the holy grail for engineers.  Basically, this machine is able to keep on working without any additional input of energy.  Like a Playstation that never needs to be plugged in… Or a bike that keeps rolling (even uphill) without ever having to be pedalled… Or a self-liquidating offer (SLO for ...

The Complete Guide to Improving Clicks on Your CTA Buttons

Generating leads on auto-pilot isn’t as easy as it used to be. The days of slapping a templated page and expecting hordes of people to sign up are gone. In fact, an irrelevant offer can drive away most if not all visitors.  At other times visitors may have been teetering on the verge of conversion but since ...