email list building

10 Best Practices to Build A Sales-Generating Email List

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Ah, email marketing. You may already know this (thanks to every marketing guru and their grandmother), but email is the most effective marketing channel on the web. Seriously. The stats don’t lie. Email is “40 times more effective at acquiring new customers than Facebook and Twitter.” It's like pointing a laser into your customer’s daily lives. And for every dollar spent, email has ...