content marketing

8 Common Social Media Marketing Pitfalls to Avoid

Social media marketing is no longer an option--it’s a necessity. With over 2.3 billion people worldwide having social media accounts, it has become a primary venue for brands to connect with their audiences. The trick, of course, is to do it right. Today’s consumer is savvy, opposed to direct selling of products and services, and ...

How To Use Anchor Text To Get Noticed By Google (And Bring In More Leads)

Anchor text. You know, the underlined words that make up a text link. Maybe you think you’re doing everything you can to use it effectively. I know I used to think so—I’d insert links in my articles here and there, within a sentence where I thought it made sense. I’ve linked to a generic “click here” or “for ...

“Be willing to do what other people are not.” (How to Gain An ‘Edge’ in Growing Your Traffic)

Listen on the go by downloading the audio of today’s video. How to gain a long-term competitive edge with your content marketing The “anti-conversion” funnel of work (and how to make it work for you) 3 easy-to-implement marketing “levers” Hey, guys. How are you? Matt Ackerson here, the founder of AutoGrow.co. It’s a beautiful day here ...

How to Organize Your Content Creation Process for Maximum Conversion

We know “content is king”. We get it. We’ve heard it a million times.   What we don’t hear so often are the actual tried and true techniques to systematize our content creation. Let’s face it, we’ve all had that vision of running an awesome blog. Maybe it’s personal, or maybe it’s to enhance our business, but ...